You only have to look at recent statistics to see how demand for Japanese cars in the UK has been rising. More than 350,000 vehicles made by Japanese manufacturers were registered in the first nine months of 2017 alone.
So what’s behind the runaway success? Fasten your seatbelt as we steer you through the reasons why we’re such Japanese aficionados when it comes to our cars.
Step Back in Time
History reveals some of the secrets behind the Japanese car industry phenomenon. Vehicle manufacturing in the land of the rising sun didn’t always have the enviable reputation it has now.
After the Second World War, Japan’s economy was no match for its American counterpart. Toyota’s early days look pretty feeble. Only three thousand cars were made when Ford’s Detroit assembly line rolled off seven thousand vehicles a day.
One of Toyota’s big difficulties was that it didn’t have enough cash. It needed more money to purchase all the stamping [...]